
Moto Community Spotlight: Maggie Hébert-Heimerl
A passionate rider and content creator finds inspiration and fulfillment in connecting her worlds
By Gordie Bowles & Johanna Poultney
Born and raised on the north shore of Montreal, Maggie Hébert-Heimerl combines her passion for media with her love of motorcycles.
“Being part of the motorcycle community, to me, isn’t just about belonging to a group,” she says. “It’s about discovering a world that truly resonates with me. Riding motorcycles has always felt like a natural part of who I am. I don’t just enjoy it – I deeply connect with it. The thrill, the freedom, the passion – it’s something I genuinely love.”


Known as “Magness” on social media (@magnessxx), this photographer and content creator is entering her sixth year of riding, currently on a 2016 Harley-Davidson® Sportster® Forty-Eight®. As her passion for riding motorcycles has developed, Magness has combined her interests, using the adrenaline rush of capturing rider images to positively impact her craft.
The call of the road has been her ultimate source of inspiration since she first felt the thrill of motorcycle riding as a passenger.
“I had this revelation when my stepdad took me on his big Harley-Davidson to pick up my car from the garage,” she says. “It was my first time on a motorcycle, and it just hit me. I was like, what is this world? I’m always stuck in a metal box (a car), and this amazing thing exists!? After that ride, I was like, I need to get a motorcycle ASAP!”
And the rest, as they say, is history.


Her most memorable trip to date happened last year, when she and a friend explored Japan on rented motorcycles.
“Riding in another country is incredible, but Japan was unforgettable,” she says. “The mountains, the architecture, the roads – everything felt like something straight out of The Lord of the Rings. It was truly majestic.”
What’s next for Magness? She plans to expand her horizons, both literally and figuratively.
“I want to explore more – ride to new places, discover different cultures and, most importantly, experience the landscapes,” she says. “Then, I want to do more photography, videography and get more involved in the motorcycle community as a photographer.”
She’s also eyeing a new bike – but admits she would miss her current ride.
“I’m thinking of upgrading to a bigger bike,” she says. “I’ve had a big crush on the Low Rider® S, but I also really like the Dyna® Low Rider. But at the same time, I really love my current bike. The look I’ve achieved with it is just really stunning.”
If you have a suggestion for someone we should spotlight, send an email to: hogcanada@harley-davidson.com


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